HORECA SOCIAL STARS

The appointment with Horeca Social Stars is approaching, an initiative that celebrates excellence in digital communication in the hospitality sector.
On February 17, 2026, at BEER&FOOD ATTRACTION, 30 venues from the Rimini and Riviera area will receive the prestigious recognition for their social media engagement capabilities.

An award for digital activity in the Horeca sector
The event represents an important milestone in a national program dedicated to enhancing digital communication in the hospitality sector. The venues awarded for their excellent use of platforms such as Facebook and Instagram demonstrate a particular ability to engage their clientele through dynamic and innovative communication. In a tourism-oriented area like Rimini and the Riviera, digital communication skills represent a fundamental element of success.

The appointment at Beer&Food Attraction 2026
The award ceremony will take place during Beer&Food Attraction 2026, the reference event that brings together the most complete national and international offer of beers, food, and trends for the Out Of Home sector. The award ceremony will be held on the Beer Tech Arena stage, an ideal setting to celebrate innovation and digital excellence in the hospitality industry. The recognition aims to highlight how social interaction has become an essential tool for customer loyalty.

Growing attention to digital
The initiative, now in its 2nd edition, is sponsored by Beer&Food Attraction, and is promoted by important online sites in the food&beverage sector: