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15-17 February 2026 Rimini Expo Centre, Italy
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THE VALUE OF BEER IN THE ITALIAN OUT-OF-HOME MARKET: TRENDS, CONSUMPTION, AND THE ROLE OF DRAFT BEER

Beer&Tech Arena - Hall D3

During the Talk, the first 2026 edition of the Centro Informazione Birra (CIB) will be presented. CIB is AssoBirra's periodic observatory that, through research in partnership with Ipsos Doxa, captures the evolution of the Italian beer world and describes the sector's development through data, insights, and authoritative contributions. On a quarterly basis, the CIB offers a constantly updated picture of the changes taking place in the beer world, analyzing market dynamics, supply chain, and consumption patterns.
 
 

Organized by: ASSOBIRRA

16 February , 15:30 - 16:15

Language

Italian

Category

Beer

Type

Talks

Speaker

Federico Sannella

Federico Sannella

President of Assobirra

Vittorio Ferraris

Vittorio Ferraris

President and General Director of Unionbirrai

Teo Musso

Teo Musso

President of the Birra Italia Consortium

Daniela Conti

Daniela Conti

Senior Director Ipsos Doxa

Luciano Sbraga

Luciano Sbraga

Deputy Director General and Director of the Research Department of FIPE - Italian Federation of Public Establishments